The memecoin sector has emerged as the most profitable narrative so far this year, according to a recent report by CoinGecko.

According to the report, memecoins recorded the highest returns of 1,312.6% on average across the top tokens by market capitalization. Memecoins that were launched in March made it to the top 10 largest memecoins list by market value by the end of the quarter, including Book of Meme (BOME), Brett, and Cat in a Dogs World (MEW).

BRETT recorded the highest returns of 7,727.6% by the end of Q3 2024, followed by Dogwifhat (WIF), which witnessed a 2,721.2% growth year-to-date after going viral amid the Solana-based memecoin frenzy.

Top crypto narratives in Q1 2024. Source: CoinGecko

CoinGecko analyst Lim Yu Qian said:

“Notably, the memecoin narrative was 4.6 times more profitable than the next best-performing crypto narrative of tokenized real-world assets (RWA), and 33.3 times more profitable than the layer 2 narratives with the lowest returns in Q1 this year.”

Related: Ethereum earnings tripled in Q1 2024, reaching $370M

At the time of publication, the total market capitalization of the memecoin sector is $60.93 billion, accounting for approximately 2.32% of the total cryptocurrency market capitalization, according to data from CoinGecko. This is a 176.9% increase quarter-on-quarter.

This surpasses the market capitalization of many mainstream sectors with significant capital and institutional involvement, such as decentralized physical infrastructure networks (DePINs) at $29.98 billion, layer 2s at $32.39 billion, zero knowledge at $18 billion, and real-world assets (RWAs) at $8.5 billion.

The performance by the memecoins comes on the back of increasing investor interest. According to data from Google, the term “memecoins” is being searched more than ever before worldwide.

Google Trends’ weekly tracker of a keyword’s popularity revealed that the global interest in the term “memecoin” reached popularity of 88 in March, the second highest over a five-year time frame, just below the peak of 100 reached in the first week of November 2023.

Interest in “memecoin” over time. Source: Google Trends

The rising interest in the memecoin sector is also reflected in increased transaction volumes, a growing user base and robust active communities.

Bitcoin (BTC) surged to record highs in March ahead of its upcoming supply-halving event, surging above $73,800 for the first time ever. It could be argued that this incredible momentum seen from the world’s largest cryptocurrency so far in 2024 has been driving top-down interest for all cryptocurrencies, including memecoins.

This article does not contain investment advice or recommendations. Every investment and trading move involves risk, and readers should conduct their own research when making a decision.